{"id":4308,"date":"2019-01-17T17:28:02","date_gmt":"2019-01-18T00:28:02","guid":{"rendered":"https:\/\/www.richmondamerican.com\/agent-blog\/?p=4308"},"modified":"2024-02-01T16:11:06","modified_gmt":"2024-02-01T23:11:06","slug":"sales-tools-at-the-sales-centers","status":"publish","type":"post","link":"https:\/\/www.richmondamerican.com\/agent-blog\/sales-tools-at-the-sales-centers\/","title":{"rendered":"Sales Tools You\u2019ll Find at Our Sales Centers"},"content":{"rendered":"<p>One of the perks of selling new homes is the array of professionally designed marketing materials at your fingertips. Just stop by a Richmond American sales center and chat with the on-site sales associates about the many ways we can support your sales goals. Some example sales tools may include:<strong><br \/>\n<\/strong><\/p>\n<ul>\n<li><strong>Richmond American pocket folder: <\/strong>Clients want to know what sets Richmond American apart from other homebuilders? Our pocket folder is a great place to start. It includes information about our company\u2019s history and corporate culture, our commitment to design personalization, vendor highlights (including many trusted national brands), an overview of the construction process, energy efficient features and other topics of interest.<\/li>\n<li><strong>Floor plan brochures:<\/strong> These detail each floor plan\u2019s specifications (size, bed\/bath count, estimated HERS\u00ae score, etc.) and include floor plans and elevation renderings. Buyers find them useful not only in deciding which home they\u2019d like to build, but also for planning their future furniture layout\u2014a luxury rarely available when buying resale.<\/li>\n<li><strong>Promotional flyers:<\/strong> If there\u2019s a <a href=\"https:\/\/www.richmondamerican.com\/national-promo\" target=\"_blank\" rel=\"noopener\">sales event<\/a> going on now, we probably have a flyer about it! You may find client incentives ranging from closing cost assistance and design upgrades to special financing, extended rate lock programs and appliance packages. Insider tip: Occasionally we have unadvertised specials on a community-by-community basis. Let a sales associate know you\u2019re interested in hearing about them.<\/li>\n<li><strong>Home Gallery<\/strong><strong>\u2122<\/strong><strong> brochure:<\/strong> We use this piece to outline the exciting home personalization process your clients will enjoy when they build a new home with us. One-on-one professional assistance in a showroom-style design center\u2014filled with hundreds of fixtures, finishes, cabinets, backsplashes and flooring\u2014can be a huge selling point, especially when compared to builders who only offer a handful of choices.<\/li>\n<li><strong>Model homes: <\/strong>We may be stating the obvious, but our model homes do a great job of selling themselves. Buyers can see and touch the craftsmanship that goes into our product and imagine themselves in each professionally decorated room. Ask a sales associate to walk you through and point out each model\u2019s more subtle advantages: spaces that have been engineered for greater livability, energy efficient features behind the walls, and other hot-button items that have been a hit with buyers.<\/li>\n<li><strong>Touchscreen displays: <\/strong>If you\u2019ve browsed our website, you know there\u2019s a wealth of info there\u2014everything from community details and neighborhood amenities to interactive floor plans and photo galleries. Our sales center touchscreens put the most relevant of those resources front and center for your clients. Your sales associate can give you a demo of its capabilities and the on-demand materials we can print from it, including a current homesite availability map, quick move-in home flyers and more.<\/li>\n<li><strong>Map guide:<\/strong> See all the places we\u2019re building near you! This handy guide includes a map and brief facts about the active and coming-soon communities in your market.<\/li>\n<\/ul>\n<p>Stop by your nearest community today to find out more about these materials and the many ways we support our friends in the real estate business. We hope you\u2019ll take this opportunity to get to know your local sales associates. They\u2019re perhaps the most valuable sales tools you\u2019ll find at our sales centers!<\/p>\n","protected":false},"excerpt":{"rendered":"<p>One of the perks of selling new homes is the array of professionally designed marketing materials at your fingertips. Just stop by a Richmond American sales center and chat with the on-site sales associates about the many ways we can support your sales goals. Some example sales tools may include: Richmond American pocket folder: Clients [&hellip;]<\/p>\n","protected":false},"author":6,"featured_media":4310,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"ub_ctt_via":"","cybocfi_hide_featured_image":"","footnotes":""},"categories":[7],"tags":[72],"featured_image_src":"https:\/\/www.richmondamerican.com\/agent-blog\/wp-content\/uploads\/2019\/01\/sales-tools-1.jpg","author_info":{"display_name":"Abby Whited","author_link":"https:\/\/www.richmondamerican.com\/agent-blog\/author\/abby\/"},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\r\n<title>Sales Tools You\u2019ll Find at Our Sales Centers - A blog for your sales success<\/title>\r\n<meta name=\"description\" content=\"Selling new homes has its perks\u2014including professionally designed sales tools! 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