{"id":7131,"date":"2021-03-26T13:32:04","date_gmt":"2021-03-26T19:32:04","guid":{"rendered":"https:\/\/www.richmondamerican.com\/agent-blog\/?p=7131"},"modified":"2025-06-10T09:50:24","modified_gmt":"2025-06-10T15:50:24","slug":"ways-we-make-a-real-estate-agent-job-easier","status":"publish","type":"post","link":"https:\/\/www.richmondamerican.com\/agent-blog\/ways-we-make-a-real-estate-agent-job-easier\/","title":{"rendered":"8 Ways We Make a Real Estate Agent\u2019s Job Easier"},"content":{"rendered":"\n<p>An agent\u2019s life is<em> busy<\/em>.\nBetween wooing prospects, researching comps, scheduling showings, arranging\nclosings and gathering reviews and referrals, there\u2019s a lot to juggle. Here are\njust a few ways you can put our resources to work for you when you choose to\nsell Richmond American homes. <\/p>\n\n\n\n<p><h2>Looking for plans\n&amp; listings? Let us do the research!<\/h2><\/p>\n\n\n\n<p>Don\u2019t let the name fool you. Our Homebuyer Resource Center isn\u2019t\njust for homebuyers! Agents are always welcome to reach out for house hunting\nhelp. Here are just a few ways we can save you time and effort:<\/p>\n\n\n\n<ul>\n<li>Need homes that fit your clients\u2019 wish lists? Let us do the research for you! Give us the details and we\u2019ll let you know which of our plans and communities fit their bed and bath count, price range, neighborhood amenities and more! We can even help you identify plans that fulfill more specific requests, such as a main-floor owner\u2019s suite, home office space, RV parking or independent living quarters for multi-generational households.<\/li>\n\n\n\n<li>Your client\u2019s preferred floor plan isn\u2019t modeled at the community you toured? Our team can tell you if it\u2019s modeled somewhere else nearby. <\/li>\n\n\n\n<li>Looking for quick move-in homes? A New Home Specialist can get you a list of anything that\u2019s available\u2014even homes that aren\u2019t on the MLS! That kind of direct info can be an advantage in this low-inventory market. <\/li>\n\n\n\n<li>Want to book showings at our communities? Our Homebuyer Resource Center is the best place to call. They\u2019ll arrange personal tours with our sales associates, either in person or virtually. <\/li>\n<\/ul>\n\n\n\n<p>Call <a href=\"tel: 888-996-3060\">888.996.3060<\/a> or use our website\u2019s chat feature to get started!<\/p>\n\n\n\n<p><h2>Want to motivate\nbuyers? Leverage our special offers!<\/h2><\/p>\n\n\n\n<p>If you have clients who are on the fence, the right sales incentive may help motivate them to sign, give their budget a boost, or maybe even enable them to buy sooner than they expected. <a href=\"https:\/\/www.richmondamerican.com\/national-promo\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\" (opens in a new tab)\">Check our website<\/a> to see what\u2019s currently available, and feel free to reach out to our community sales associates for details and marketing materials you can share with your buyers.<\/p>\n\n\n\n<p><h2>Clients need a\npreview? Use our video tours &amp; home photography!<\/h2><\/p>\n\n\n\n<p>Our video library is at your disposal. Browse our <a rel=\"noreferrer noopener\" aria-label=\" (opens in a new tab)\" href=\"https:\/\/www.richmondamerican.com\/campaigns\/1428\" target=\"_blank\">floor plan tours<\/a> (which you can filter by region), <a href=\"https:\/\/www.richmondamerican.com\/campaigns\/1427\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\" (opens in a new tab)\">Facebook Live videos<\/a> hosted by sales associates and Home Gallery\u2122 design consultants, and more. You can share this helpful content with your clients, either one-on-one or on your social platforms. It\u2019s a great way to generate enthusiasm to buy and you may introduce your clients to a plan they hadn\u2019t found yet. &nbsp;&nbsp;<\/p>\n\n\n\n<p><strong>Great for:<\/strong><br><\/p>\n\n\n\n<ul>\n<li>Buyers who need more than a floor plan and photos to help\nvisualize what a home will look like<\/li>\n\n\n\n<li>Relocation buyers who want to narrow down their options before\nthey tour in town<\/li>\n\n\n\n<li>House hunters with health concerns or limited mobility<\/li>\n\n\n\n<li>Busy buyers with limited touring time<\/li>\n\n\n\n<li>Agents who want to familiarize themselves with our plans and the\nvariety of options available<\/li>\n\n\n\n<li>Anyone who wants to tour our homes from the comfort of their\ncouch!<\/li>\n<\/ul>\n\n\n\n<p>We also have an immense collection of home photography from across the country to help your clients envision life in one of our homes. In addition to the galleries you can browse at the community and floor plan levels, we share hundreds of photos on social media sites like <a rel=\"noreferrer noopener\" aria-label=\" (opens in a new tab)\" href=\"http:\/\/www.instagram.com\/richmondamerican\" target=\"_blank\">Instagram<\/a>, <a rel=\"noreferrer noopener\" aria-label=\" (opens in a new tab)\" href=\"http:\/\/www.pinterest.com\/pinsbyra\/\" target=\"_blank\">Pinterest<\/a>, <a rel=\"noreferrer noopener\" aria-label=\" (opens in a new tab)\" href=\"https:\/\/www.facebook.com\/RichmondAmerican\" target=\"_blank\">Facebook<\/a> and more. <a href=\"https:\/\/www.richmondamerican.com\/campaigns\/259\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\" (opens in a new tab)\">Follow us<\/a> online to keep up with the latest! <\/p>\n\n\n\n<p><h2>Got homebuyer\nquestions? Check out our free guides!<\/h2><\/p>\n\n\n\n<p>Whether you have first-time homebuyers, military homebuyers or buyers recovering from a major credit event, we have a homebuyer guide that can help. <a rel=\"noreferrer noopener\" aria-label=\" (opens in a new tab)\" href=\"https:\/\/www.richmondamerican.com\/guides\/homebuying\" target=\"_blank\">Check out our selection<\/a> and share the links with your clients. There\u2019s even a guide just for real estate agents that explores the selling points of new homes (for you and your buyers). <a href=\"https:\/\/www.richmondamerican.com\/campaigns\/11\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\" (opens in a new tab)\">Get it here<\/a>! &nbsp;<\/p>\n\n\n\n<p><h2>Looking for social\nmedia content? Share our blog stories!<\/h2><\/p>\n\n\n\n<p>On <a href=\"https:\/\/richmondamerican.com\/blog\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\" (opens in a new tab)\">Homeward\u2122<\/a>, we cover a range of topics that interest potential clients at every point in their homebuying journey.<\/p>\n\n\n\n<ul>\n<li>Just starting to think about buying: We have articles about the advantages of buying over continuing to rent, the non-financial benefits of homeownership, overviews of the homebuying\/financing\/insuring processes, and more!<\/li>\n\n\n\n<li>Preparing to buy soon: Aspiring homebuyers can browse our selection of stories about getting their credit mortgage ready, how to save for a down payment, finding a real estate agent (like you!), the different kinds of loan programs available, how to get their existing home ready for sale, and making a new home wish list. <\/li>\n\n\n\n<li>Window shoppers and those ready to start touring: Check out our checklists and other tools for buyers who are ready to narrow down their home search and move their dream home from fantasy to reality. We\u2019ve even got articles about how to use the advanced search tools on our site to save your clients time. <\/li>\n\n\n\n<li>Clients ready to sign: We cover topics like what to expect at the design center, how to choose a homesite, popular design features they might want to include in their home, what they should bring to the closing table, and what to do (and NOT to do) between contracting and closing on a home. &nbsp;<\/li>\n\n\n\n<li>Buyers under contract: Preparing for a move can put many clients in the mood to declutter, organize and plan out the d\u00e9cor of their new home. We have articles about everything from choosing a moving company, getting to know your new neighborhood, and places to donate household items, to how to plan a going-away party or get their kids excited about the big change that\u2019s coming in their lives.<\/li>\n\n\n\n<li>Happy homeowners (who may become repeat buyers in the future): Our \u201cLife at Home\u201d category is filled with articles about ways to enjoy life in your home. Recipes, entertaining ideas, ways to celebrate holidays, decorating tips, home organization plans, seasonal maintenance\u2014it\u2019s all there! <\/li>\n<\/ul>\n\n\n\n<p><h2>Need marketing materials? We have them!<\/h2><\/p>\n\n\n\n<p>We\u2019ve designed a variety of print and online sales tools to\nshowcase our products and let buyers know what sets Richmond American apart\nfrom the competition. These include:<\/p>\n\n\n\n<ul>\n<li>Region-specific brochures that provide an overview of our company and our product, including some of our home collections, energy-efficient features, vendors, building process and more <\/li>\n\n\n\n<li>A Home Gallery\u2122 brochure that provides a high-level view of exciting home personalization process in store at our design center<\/li>\n\n\n\n<li>A closer look at the design center appointment, including a checklist of topics our design consultants cover<\/li>\n\n\n\n<li>A roadmap of the steps buyers can expect from contract to closing day, and the post-closing support available through our Home Care team <\/li>\n<\/ul>\n\n\n\n<p>Ask about these print materials at your nearest sales center or feel free to download and share them online via <a href=\"https:\/\/www.richmondamerican.com\/guides\" target=\"_blank\" rel=\"noreferrer noopener\">RichmondAmerican.com\/PrintBrochures<\/a>. Your local sales center may also be able to provide you flyers covering a variety of topics, such as floor plans or lists of homes that are finished or near completion. <\/p>\n\n\n\n<p><h2>Lender, title company\nor an insurance agent needed? We offer one-stop shopping.<\/h2><\/p>\n\n\n\n<p>Your clients are welcome to enjoy the convenience of buying, financing and insuring their new home through Richmond American Homes and our affiliates: HomeAmerican Mortgage Corporation, American Home Insurance Agency, Inc. and American Home Title and Escrow Company. These teams work together daily to serve Richmond American homebuyers from contract to close and beyond, so they\u2019re familiar with the homes, timelines and other details needed to streamline your clients\u2019 experience. &nbsp; <\/p>\n\n\n\n<p><h2>Ready to protect your commission? Try our easy online client registration.<\/h2> <\/p>\n\n\n\n<p>We value the relationships we build with real estate agents. That\u2019s why we\u2019ve made it easy to register clients and protect your commission, either at our communities or through our quick online form. Your registration is good for 30 days at a time at all our communities, even if your clients are touring without you. To start the online process now, visit our <a href=\"https:\/\/www.richmondamerican.com\/real-estate-agents-center\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\" (opens in a new tab)\">real estate agent hub<\/a> and sign up for a free account. <\/p>\n","protected":false},"excerpt":{"rendered":"<p>An agent\u2019s life is busy. Between wooing prospects, researching comps, scheduling showings, arranging closings and gathering reviews and referrals, there\u2019s a lot to juggle. Here are just a few ways you can put our resources to work for you when you choose to sell Richmond American homes.<\/p>\n","protected":false},"author":4,"featured_media":7140,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"ub_ctt_via":"","cybocfi_hide_featured_image":"","footnotes":""},"categories":[7],"tags":[72,104],"featured_image_src":"https:\/\/www.richmondamerican.com\/agent-blog\/wp-content\/uploads\/2021\/03\/HappyAgent.jpg","author_info":{"display_name":"Kathryn Stallings","author_link":"https:\/\/www.richmondamerican.com\/agent-blog\/author\/kstallings\/"},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\r\n<title>8 Ways We Make a Real Estate Agent&#039;s Job Easier<\/title>\r\n<meta name=\"description\" content=\"Gorgeous model homes are just one way we help real estate agents sell our homes. 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