{"id":7625,"date":"2021-08-19T11:48:53","date_gmt":"2021-08-19T17:48:53","guid":{"rendered":"https:\/\/www.richmondamerican.com\/agent-blog\/?p=7625"},"modified":"2023-12-14T09:11:30","modified_gmt":"2023-12-14T16:11:30","slug":"break-through-homebuying-barriers","status":"publish","type":"post","link":"https:\/\/www.richmondamerican.com\/agent-blog\/break-through-homebuying-barriers\/","title":{"rendered":"Break Through Homebuying Barriers This Fall"},"content":{"rendered":"\n<div class=\"wp-block-image\">\n<figure class=\"alignright is-resized\"><a href=\"https:\/\/www.richmondamerican.com\/campaigns\/1773\" target=\"_blank\" rel=\"noreferrer noopener\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-15443\" src=\"https:\/\/www.richmondamerican.com\/content\/campaigns\/media-47828.png\" target=\"_blank\" alt=\"Make Home Happen\" width=\"285\" height=\"112\"><\/a><\/figure>\n<\/div>\n\n<p>Though many homebuyers have already taken advantage of recent low mortgage rates and moved into homes that better fit their needs, there are still more that haven\u2019t made it all the way to the closing table. Let\u2019s take a look at some of the homebuying barriers your clients may be facing\u2014and what we\u2019re doing to help overcome them! <\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Having trouble saving\nup for closing costs? <\/strong><\/h2>\n\n\n\n<p>In many markets, we\u2019re offering thousands in closing cost assistance for buyers who choose to finance through our affiliate, HomeAmerican Mortgage Corporation. That means more money your clients can keep in their pockets, add to their down payment, spend on options and upgrades at the Home Gallery\u2122 or use toward moving expenses! Select your region on our <a href=\"https:\/\/www.richmondamerican.com\/campaigns\/1728\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\" (opens in a new tab)\">offer page<\/a> for details and share them with your buyers.\u00a0 <\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Getting burned out (or priced out) by bidding wars?<\/strong><\/h2>\n\n\n\n<p>It can be tough to maintain enthusiasm for house hunting when\nyou\u2019re competing against deeper pockets and cash buyers in a low-inventory\nhousing market. Luckily, new homes are sold on a first-come, first-served\nbasis, so your clients can avoid the emotional rollercoaster that comes with\nmaking an offer on a resale home. <\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Need help transitioning from renting to owning?<\/strong><\/h2>\n\n\n\n<p>Buyers interested in our Seasons\u2122 and Urban Collection\u2122 plans can enjoy an added bonus this month: a move-in package with select appliances and window blinds at no added cost! That\u2019s a great deal for renters (who may not have their own appliances) and for existing homeowners who\u2019d like to start fresh in their new place. <a href=\"https:\/\/www.richmondamerican.com\/campaigns\/1774\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\" (opens in a new tab)\">Learn more about this offer<\/a> and about the exciting home collections that make Richmond American homes more accessible to a wider range of homebuyers.&nbsp; <\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Nervous about interest rates?<\/strong><\/h2>\n\n\n\n<p>Rates have been super low for months, but buyers who plan to build a home and close later this year\u2014or early next year\u2014may be worried about what happens if rates rise. Tell them about HomeAmerican Mortgage Corporation\u2019s <a href=\"https:\/\/www.richmondamerican.com\/campaigns\/1050\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\" (opens in a new tab)\">extended rate lock program<\/a>. For an upfront fee, they can lock in a rate for up to 350 days (or up to 170 days for high-balance loans). No rate regrets! <\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Sidelined by\nwaitlists?<\/strong><\/h2>\n\n\n\n<p>While some of our coming-soon communities may have interest lists forming (and we encourage you to get on those lists for the latest news!) buyers won\u2019t typically find a waitlist at an actively selling community. Tell them they\u2019re welcome to schedule an in-person or <a href=\"https:\/\/www.richmondamerican.com\/campaigns\/1457\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\" (opens in a new tab)\">virtual appointment<\/a> ahead of time or drop by any sales center accepting walk-in visits; either way, we\u2019ll be happy to show them what\u2019s available. And, if you <a rel=\"noreferrer noopener\" aria-label=\" (opens in a new tab)\" href=\"https:\/\/www.richmondamerican.com\/real-estate-agents-center\" target=\"_blank\">register your clients online<\/a> or at any of our community locations, your commission will be protected for 30 days, whether you\u2019re there with them or not! &nbsp;&nbsp;<\/p>\n\n\n\n<p>We know that\u2019s a LOT of info to pass along to your buyers, but don\u2019t worry! We\u2019ve set up a page you can share to get the word out to your clients: <a rel=\"noreferrer noopener\" aria-label=\" (opens in a new tab)\" href=\"https:\/\/www.richmondamerican.com\/campaigns\/1773\" target=\"_blank\">RichmondAmerican.com\/NowYouCan<\/a> \u00a0<\/p>\n\n\n\n<p>You\u2019ll even find an additional incentive just for your military (and former military) buyers!<\/p>\n\n\n\n<p>Happy selling!<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Though many homebuyers have already taken advantage of recent low mortgage rates and moved into homes that better fit their needs, there are still more that haven\u2019t made it all the way to the closing table. Let\u2019s take a look at some of the obstacles your clients may be facing\u2014and what we\u2019re doing to help overcome them! <\/p>\n","protected":false},"author":2,"featured_media":7632,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"ub_ctt_via":"","cybocfi_hide_featured_image":"","footnotes":""},"categories":[2],"tags":[55],"featured_image_src":"https:\/\/www.richmondamerican.com\/agent-blog\/wp-content\/uploads\/2021\/08\/nyc_blog.png","author_info":{"display_name":"Brian Metzger","author_link":"https:\/\/www.richmondamerican.com\/agent-blog\/author\/bmetzger\/"},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\r\n<title>Break Through Homebuying Barriers This Fall<\/title>\r\n<meta name=\"description\" content=\"Great rates haven\u2019t brought your clients to the closing table yet? 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