{"id":5748,"date":"2016-08-09T08:11:45","date_gmt":"2016-08-09T14:11:45","guid":{"rendered":"https:\/\/www.richmondamerican.com\/blog\/?p=5748"},"modified":"2025-02-06T09:34:06","modified_gmt":"2025-02-06T16:34:06","slug":"social-media-for-homebuyers","status":"publish","type":"post","link":"https:\/\/www.richmondamerican.com\/blog\/social-media-for-homebuyers\/","title":{"rendered":"Social Media for Homebuyers"},"content":{"rendered":"<p>Social media has transformed the homebuying process in recent years, making it possible to identify, view and get advice and opinions on new homes without ever leaving the comfort of your current home.<\/p>\n<p>Facebook, Houzz, YouTube, GreatSchools.org\u2026 One thing is certain. There is no shortage of social media tools to help today\u2019s homebuyers home in on their dream dwellings more quickly and efficiently than ever before.<\/p>\n<p>Following are some of the most popular social platforms for prospective homebuyers. Chances are, you\u2019re already using one or more of these to connect with friends, family, associates and even local businesses. So why not utilize these sites to simplify your new home search? Grab your laptop or mobile device and your new home wish list and let the house hunt begin!<\/p>\n<h4 style=\"margin-bottom: 0px;\">Facebook &amp; X (Twitter). <a href=\"http:\/\/www.facebook.com\/pages\/Richmond-American-Homes\/247888578589187\" target=\"_blank\" rel=\"noopener\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-5776\" src=\"https:\/\/www.richmondamerican.com\/blog\/wp-content\/uploads\/2016\/08\/social_facebook_circle.png\" alt=\"social_facebook_circle\" width=\"20\" height=\"20\" \/><\/a>\u00a0<a href=\"https:\/\/twitter.com\/RAHomes\" target=\"_blank\" rel=\"noopener\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-5777\" src=\"https:\/\/www.richmondamerican.com\/blog\/wp-content\/uploads\/2016\/08\/social_twitter_circle.png\" alt=\"social_twitter_circle\" width=\"20\" height=\"20\" \/><\/a><\/h4>\n<p>Many homebuilders and real estate agents use Facebook and Twitter to inform prospective buyers of new neighborhoods, community amenities, available homes, upcoming events (e.g., open houses, holiday parties), special offers, industry news and more. Search for area builders and agents and \u201cfriend\u201d or \u201cfollow\u201d them for updates. You can also use these platforms to connect with community associations and HOAs and toss out questions to friends, followers and others who may have had experience with particular builders and communities in your desired area.<\/p>\n<h4 style=\"margin-bottom: 0px;\">Pinterest, Houzz &amp; Instagram. <a href=\"https:\/\/www.pinterest.com\/pinsbyra\/\" target=\"_blank\" rel=\"noopener\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.richmondamerican.com\/blog\/wp-content\/uploads\/2016\/08\/social_pinterest_circle.png\" alt=\"social_pinterest_circle\" width=\"20\" height=\"20\" \/><\/a> <a href=\"http:\/\/www.houzz.com\/pro\/richmondamericanhomes\" target=\"_blank\" rel=\"noopener\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-5779\" src=\"https:\/\/www.richmondamerican.com\/blog\/wp-content\/uploads\/2016\/08\/social_houzz_circle.png\" alt=\"social_houzz_circle\" width=\"20\" height=\"20\" \/><\/a> <a href=\"https:\/\/instagram.com\/richmondamerican\" target=\"_blank\" rel=\"noopener\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone\" src=\"https:\/\/www.richmondamerican.com\/blog\/wp-content\/uploads\/2016\/08\/social_instagram_circle.png\" alt=\"social_instagram_circle\" width=\"20\" height=\"20\" \/><\/a><\/h4>\n<p>Wondering what these social media platforms have in common? All three offer home-related \u201ceye candy\u201d that prospective buyers will likely appreciate. Many builders, real estate agents, homeowners and sellers use Pinterest, Houzz and Instagram to showcase interior and exterior home photography. This can provide buyers with a sneak peek\u2014or, in some cases, an in-depth look\u2014at finishes, fixtures, furnishings, floor plans, community amenities and more. Pinterest even permits users to post links to video tour!<\/p>\n<h4 style=\"margin-bottom: 0px;\">YouTube. <a href=\"http:\/\/www.youtube.com\/user\/RAHomes\" target=\"_blank\" rel=\"noopener\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-5781\" src=\"https:\/\/www.richmondamerican.com\/blog\/wp-content\/uploads\/2016\/08\/social_youtube_circle.png\" alt=\"social_youtube_circle\" width=\"20\" height=\"20\" \/><\/a><\/h4>\n<p>And speaking of video tours\u2026 YouTube is <em>the<\/em> place to view all kinds of online videos. So it should come as no surprise that many homebuilders, agents and sellers use the popular platform to post virtual home and community tours. A quick search for new homes, new homebuilders or new communities in your area should reveal a wealth of options. What a great way to get a feel for a space or place before committing to go there in person!<\/p>\n<h4 style=\"margin-bottom: 0px;\">Builder blogs.<\/h4>\n<p>Your online house hunt will likely take you to local builder websites. While there, check to see if they have blogs offering information and advice on a wide range of topics that appeal to homebuyers and homeowners. Such blog stories can give prospective buyers a better feel for the builder and the level and quality of service they offer.<\/p>\n<h4 style=\"margin: 0;\">Other resources.<\/h4>\n<p>There are a number of other social media resources that can aid in your home search. Sites such as <a href=\"https:\/\/www.google.com\/maps\" target=\"_blank\" rel=\"noopener\">Google Maps<\/a> can help you gauge potential commute times, and <a href=\"http:\/\/www.greatschools.org\/\" target=\"_blank\" rel=\"noopener\">GreatSchools.org<\/a>\u00a0can provide insight into neighborhood school districts. Want to check out community crime data or find a neighborhood that\u2019s comparable to the one you currently live in (your \u201ctwin neighborhood\u201d)? Head on over to <a href=\"http:\/\/www.neighborhoodscout.com\/\" target=\"_blank\" rel=\"noopener\">NeighborhoodScout.com<\/a>. Want to scope out area businesses, restaurants and shopping? <a href=\"http:\/\/www.yelp.com\/denver\" target=\"_blank\" rel=\"noopener\">Yelp.com<\/a> to the rescue!<\/p>\n<p><em>Keep following our blog for more resources <\/em><a href=\"\/blog\/category\/buying-a-home\/\" target=\"_blank\" rel=\"noopener\"><em>for buyers<\/em><\/a><em> and be sure to check out all of our exciting social media channels!\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0 <\/em><\/p>\n<div id=\"nopin\"><\/div>\n","protected":false},"excerpt":{"rendered":"<p>Social media has transformed the homebuying process in recent years, making it possible to identify, view and get advice and opinions on new homes without ever leaving the comfort of your current home. Facebook, Houzz, YouTube, GreatSchools.org\u2026 One thing is certain. There is no shortage of social media tools to help today\u2019s homebuyers home in [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":5751,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"ub_ctt_via":"","cybocfi_hide_featured_image":"","footnotes":""},"categories":[2],"tags":[227,260,289],"featured_image_src":"https:\/\/www.richmondamerican.com\/blog\/wp-content\/uploads\/2016\/08\/SocialMediaForHomebuyers.jpg","author_info":{"display_name":"rahblogadmin","author_link":"https:\/\/www.richmondamerican.com\/blog\/author\/rahblogadmin\/"},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\r\n<title>Social Media for Homebuyers - Richmond American Homes Blog<\/title>\r\n<meta name=\"description\" content=\"Social media has transformed the way prospective homebuyers conduct their new home searches. 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