Tips & Tools

2019 Closing Gift Guide

November 30, 2018

Looking for some fresh ideas for closing gifts? We’ve done some footwork for you! This year we’ve focused on gifts that help clients explore and appreciate the new neighborhood they’ll call home—all thanks to your guidance. A taste of local flavor! From farmer’s markets to local Mom-and-Pop stores, interest in supporting local businesses has been growing in recent years. Why not wow your clients with some insider knowledge of your area’s best-kept secrets? This may be especially popular with relocation buyers eager to shed their…

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Tips & Tools

Real Estate Content You Could Be Sharing

September 19, 2018

Is your social media program tying up too much of your time and attention? You may have a goldmine of sharable real estate content at your fingertips! Look to these sources the next time you’re on the hunt for something to post, but don’t have the bandwidth to research and write your own blog article. Homebuilders Whether you cater to new-construction buyers or not, your local homebuilders may be sharing content that appeals to your audience. First-time homebuyer tips, mortgage info, decorating ideas, aspirational photography,…

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Tips & Tools

Great at Selling Homes? Work for Us!

August 14, 2018

If you’re ready to take your real estate career to the next level, we may the opportunity you’ve been waiting for! With homebuilding operations in 10 states, including Arizona, California, Colorado, Florida, Maryland, Nevada, Oregon, Utah, Virginia and Washington, we’re always on the lookout for talented agents to join our sales team as: New Home Specialists Sales associates-in-training Sales associates Sales managers Learn more about these essential roles and take a look at a typical day in the life of a Richmond American sales associate.…

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Featured Homes

Seasons™ Floor Plans: Gems in More than Name!

August 6, 2018

Ever noticed that our Seasons™ Collection floor plans are named after gemstones? That’s not just a statement of value; it’s the color inspiration behind our model home merchandising! Our talented designers coordinate interior finishes, furnishings, artwork and more—all centered around the model’s chosen hue. As you tour our Seasons™ communities, you’ll see the forethought they (and our architects) have poured into this innovative product line, from the model experience to the space-maximizing footprint and home features today’s buyers love. Don’t let the price point fool…

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Tips & Tools

Your Clients’ Pets & You

July 23, 2018

Have you noticed that pets are playing a much bigger role in today’s housing market than they have in the past? You’re not alone. “[A 2017 SunTrust Mortgage survey] asked recent home buyers why they were buying their first home and their dog was the third most commonly cited reason, coming above children and marriage. Only more living space and the opportunity to build equity came above the furry companions.” – Money magazine Whether you’re a buyer’s or seller’s agent, your clients’ pets can pose some…

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Tips & Tools

Moving Tips for Seniors

June 28, 2018

Do you have elderly clients relocating from out of state? If you’re in a sunbelt market, the answer is likely yes! Whether they’re moving on their own or joining local relatives (and perhaps looking for a larger, more accommodating space for their multigenerational household), here are some moving tips you can pass along to help make the transition a smooth one. Gather your medical records. Each doctor’s office should have a form for you to fill out that releases your medical records to your new…

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Featured Homes

7 Great Outdoor Living Spaces

June 7, 2018

Outdoor living spaces can be a hot selling feature for homebuyers—especially in the spring and summer! We’ve rounded up seven of our favorites from across the country for you to browse and share. Whether your clients are looking for a bigger backyard or a lower-maintenance space with all the bells and whistles, this list could be a great conversation starter to help you narrow down their likes and dislikes. 1. The backyard of the Perry model home in Menifee, California. 2. Pretty much anywhere outside…

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Tips & Tools

New Explainer: The Mortgage Process

May 23, 2018

Have clients with mortgage questions? Share our new infographic! It gives a very simple overview of the mortgage process from start to finish and—if your buyers want to dive deeper—a link to get our Mortgage Quick-reference Guide. Knowing what they’ll need to have on hand when they apply and throughout the processing of their loan may help your clients stay on track for a smooth closing. DOWNLOAD AND SHARE

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Featured Homes

5 Favorite Features From the Coronado Floor Plan

March 14, 2018

If your clients are shopping for a three- to six-bedroom home, sized around 2,600 square feet, add the Coronado floor plan to your tour list! There are many reasons to love this versatile plan, but we’ve singled out five features that make it a standout. Ready to show the Coronado? It’s available at communities across Arizona, Colorado, Maryland, Nevada, Utah and Virginia. Create a free Agent Hub account to save and share our floor plans, listings and communities with your clients. Prices, specifications…

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Tips & Tools

Free Real Estate Photography Guide

March 8, 2018

It’s hard to overstate the importance of good real estate photography. Good listing photos can mean the difference between a quick and profitable home sale and months of inactivity. That’s why it’s important to leave the photos to the professionals whenever possible. That being said… We love real estate photography, and we couldn’t resist sharing some pro tips from our in-house photo team! Whether you’re a real estate agent interested in branching into real estate photography—or just looking for ways you can make your clients’…

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