Category: Tips & tools
Need to explain the basics about financing? Want tips on creating competitive listings? We cover real estate tips from A to Z.
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Answering Your Clients’ Biggest Mortgage Questions
Read more: Answering Your Clients’ Biggest Mortgage QuestionsAs a real estate agent, you have an excellent opportunity to become an invaluable resource for your clients when it comes to all things homebuying. Purchasing a home is an exciting milestone in many people’s lives, but it can also bring up a lot of questions—particularly when it comes to financing. Even the most savvy…
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Marketing to Moms: How to Highlight Lifestyle Features That Matter Most
Read more: Marketing to Moms: How to Highlight Lifestyle Features That Matter Most“Mother knows best” is a popular idiom—but how well do you, as a real estate agent, know mothers? Moms and mother figures represent one of the most powerful and influential demographics in the housing market. In fact, research from Zonda shows that 92% of all home purchases are led by women. For real estate professionals,…
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Buying a Home with Student Loans: What Your Clients Need to Know
Read more: Buying a Home with Student Loans: What Your Clients Need to KnowA college education is traditionally one of the wisest investments someone can make—but it’s also now more expensive than ever. In the U.S., student loan debt has risen dramatically in recent years. Now that pandemic-era payment pauses have ended and a new federal repayment landscape is emerging, many of your clients with outstanding student loans…
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Debunking Homebuying Myths for your Clients
Read more: Debunking Homebuying Myths for your ClientsWhen it comes to house hunting, misinformation can delay decisions, discourage qualified buyers and create unnecessary stress. The good news? Most of these misconceptions fall apart when you look at the facts. This article takes a closer look at seven common homebuying myths—and the truth behind them. Read more.
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Finding and Selling Pet-Friendly Homes
Read more: Finding and Selling Pet-Friendly HomesThere’s no question of how prevalent pets are in American homes. In fact, according to the American Pet Products Association, 71% of households in the United States own a pet. With this statistic in mind, it’s no surprise that furry friends can play a considerable role in every real estate decision made by today’s buyers…
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Real Estate Agent Commission You Can Count On
Read more: Real Estate Agent Commission You Can Count OnWhat’s even better than helping your clients find the homes of their dreams? How about helping your clients find the homes of their dreams and taking home a generous real estate commission? At Richmond American, we value our relationships with agents and offer standard commission in every region. Learn how you can protect your paycheck…
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Help Clients Understand the Steps to Building a Home
Read more: Help Clients Understand the Steps to Building a HomeFor many buyers, the thought of owning a brand-new home is incredibly appealing. But although the advantages of new-build homes are easy to see, it’s just as important to help clients understand how the steps to building a home can differ from purchasing a resale property. Helping clients navigate the unfamiliar territory of new-construction homes…
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Selling the Appeal of Multigenerational Homes During the Holidays
Read more: Selling the Appeal of Multigenerational Homes During the HolidaysAs the holiday season gets into full swing this month, many households across the country turn their attention to spending meaningful time with friends and family. Increasingly, this is a much more common occurrence outside of the holidays as a growing number of households are now spending more time with family than ever as multigenerational…
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Holiday Shopping Dos and Don’ts
Read more: Holiday Shopping Dos and Don’tsJust because your clients have been preapproved for a mortgage doesn’t guarantee they’ll stay approved until closing. Their mortgage approval could be at risk if they fall into the trap of overspending—a particularly tough challenge during the holiday season. A few swipes of their credit card on Black Friday or Cyber Monday could have a…
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How a New Build Home Warranty Can Help Strengthen Your Client Relationships
Read more: How a New Build Home Warranty Can Help Strengthen Your Client RelationshipsIn addition to offering a more transparent sales process and affording your clients the ability to personalize their living space, selling new construction homes also gives you the opportunity to build a stronger relationship with your buyers Helping them understand and take advantage of their new build home warranty can go a long way toward…
