Tips & Tools

Sales Tools You’ll Find at Our Sales Centers

January 17, 2019

One of the perks of selling new homes is the array of professionally designed marketing materials at your fingertips. Just stop by a Richmond American sales center and chat with the on-site sales associates about the many ways we can support your sales goals. Some example sales tools may include: Richmond American pocket folder: Clients want to know what sets Richmond American apart from other homebuilders? Our pocket folder is a great place to start. It includes information about our company’s history and corporate culture,…

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Neighborhoods

New Communities—Coming in 2019!

January 11, 2019

It’s an exciting year for agents and homebuyers because we’re opening over 50 new communities across the country! Make a note of our exceptional neighborhoods that have recently opened—or are scheduled to open later this year—and bring your clients in to check out our inspired floor plans and inviting model homes.   Want to learn more about these notable new communities? Join our interest list or call a new home specialist at 888.500.7060 today!

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Events & Specials

Homebuyer Savings in January

January 4, 2019
January Campaign

We have thousands in incentives for buyers who contact this month, during our Savings to Sign On event! Learn all about it on our website, and share the news with your clients. See details: $2,500 in closing cost assistance Special financing on homes that close this month Extended rate lock for homes closing later in 2019 For homes financed through

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Featured Homes

2018’s Top 5 Floor Plans

December 31, 2018

Price, square footage, bed/bath count, layout, features—a lot of factors can influence how well a floor plan is received across a range of markets. Which floor plans hit our clients’ hot buttons this year?   #5 The Daniel floor plan Popular from Puyallup, Washington to St. Augustine, Florida, the ranch-style Daniel design has captured buyers’ interest with a great array of features: 3 to 5 bedrooms, 2 to 3 baths and an up to 3-car garage Approx. 2,100 to 2,550 square feet Storage galore! The…

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Featured Homes

An Overview of the Popular Decker Floor Plan

December 21, 2018

The Decker floor plan showcases single-floor living at its most versatile, and is offered in Colorado, Maryland, Utah and Virginia. An exciting range of personalization options add to the Decker’s appeal, and, depending on location, include everything from additional bedrooms and deluxe baths to professional kitchens and covered patios. Per location, buyers can also choose to add a 1- or 2-car side-load garage, a 4-car tandem garage, a sunroom, an extended deck or a key drop. More about the Decker floor plan Approx. 2,000 sq.…

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Neighborhoods

Golf course community in Hayward, CA

December 13, 2018

Calling all Bay Area agents! If you have homebuyers commuting to Silicon Valley and the surrounding area, you’ll definitely want to make a stop at The Promontory at Stonebrae, a luxurious community situated within a popular masterplan in picturesque Hayward Hills. The lifestyle Golf is a way of life at Stonebrae, which features an 18-hole championship course in Hayward Hills with sweeping views of the Bay Area. Built in 2007, this course, with accompanying clubhouse, serves as the premier gathering place in the area. The…

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Tips & Tools

Check Out Our Affiliates

December 12, 2018

Did you know that Richmond American Homes has affiliated mortgage, insurance and title companies? That’s three more reasons for your clients to consider us in their new home search! What’s the advantage of choosing to work with our affiliates? These reputable companies provide a comprehensive range of home services—and a streamlined experience for your customers. In addition to inspired floor plans with designer details, exciting included features and abundant personalization options, your clients will have access to a talented team of professionals who work together…

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Neighborhoods

New community brings affordability to Rohnert Park

December 6, 2018

If you are a real estate agent in Rohnert Park, Santa Rosa or the surrounding area of California’s Sonoma County, you will want to check out Juniper, our latest community within the University District masterplan. Priced from the upper $500s, Juniper currently offers buyers the most affordable way to be part of the popular masterplan and its generous lifestyle amenities. The homes at Juniper in Rohnert Park Floor plans at Juniper range from 3 to 5 bedrooms and approx. 1,960 to 2,490 square feet. Though…

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Tips & Tools

2019 Closing Gift Guide

November 30, 2018
Book cover

Looking for some fresh ideas for closing gifts? We’ve done some footwork for you! This year we’ve focused on gifts that help clients explore and appreciate the new neighborhood they’ll call home—all thanks to your guidance. A taste of local flavor! From farmer’s markets to local Mom-and-Pop stores, interest in supporting local businesses has been growing in recent years. Why not wow your clients with some insider knowledge of your area’s best-kept secrets? This may be especially popular with relocation buyers eager to shed their…

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Events & Specials

Visit our Sales Centers on Black Friday

November 19, 2018
The Daniel

Our Sales Centers across the country will be open during normal business hours on Black Friday. So, encourage your clients to skip the long lines and crowded stores and spend their day off from work shopping for their dream homes instead! We are proud to offer over 300 exceptional new neighborhoods in Arizona, California, Colorado, Florida, Maryland, Nevada, Oregon, Utah, Virginia and Washington. Our floor plans have the thoughtful layouts, designer details and incredible included features your buyers are seeking—not to mention, hundreds of exciting…

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