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home staging

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Selling a Home

The Importance of Home Staging

September 12, 2019

Home staging: the art of furnishing and decorating your home not for yourself, but for potential buyers. Achieve the right balance and people will be able to see themselves living in your space. But too much? They’ll only see it as someone else’s used space and belongings. Too little and the place will seem cold and uninviting. That’s why striking the right balance for home staging can be a powerful element in attracting the right buyers as quickly as possible. Here are a few recommendations…

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Selling a Home

4 Pro Tips for Better Real Estate Photography

August 9, 2019

It’s no secret: good listing photos sell homes faster and for more money. That, combined with the fact that most house hunters search online, makes a very compelling argument for investing in professional photography. If you’re determined to tackle the task yourself, here are some tips from the pros on how to take better interior real estate photography. (Looking for advice on exterior photography? Check out our article, Capturing curb appeal: 4 real estate photography tips). 1. Get the right tools. Great photography starts with…

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Selling a Home

Lighting Tips to Help Sell Your Home

March 22, 2019
Unique light fixture

You’ve found the right real estate agent. You’ve repaired or replaced everything that needed fixing. You’ve covered the three D’s of home staging—Decluttering, Depersonalization and Deep cleaning. Finally, it’s time to put your home on the market. But, wait! There’s one often-overlooked detail that could sabotage all your hard work: the lighting. In the game of First Impressions, a poorly lit home is at an automatic disadvantage. Darkness can make a home feel small, uninviting and dirty, even when it isn’t. Worse, a potential buyer…

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Selling a Home

Staging Your Home on a Dime

September 11, 2018

It’s a common dilemma among sellers: Staging your home can increase its value, but you don’t want to spend a small fortune on a professional stager. Good news! It’s possible to prepare your home for showings for a fraction of the cost of a staging company—and still sell it for top dollar. Following are some home staging tips that may impress prospective buyers without breaking the bank. Clear the clutter. Potential buyers want to feel at home in your home, which can be difficult to…

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Selling a Home

Checklist for Putting Your Home on the Market

May 5, 2017
Planting flowers to improve curb appeal

Your dream home’s calling your name, but first, you have to sell your current residence. Not sure where to begin? Not a problem! Our handy checklist outlines seven simple steps to take before listing your house, townhome or condo. __ 1. CHOOSE AN AGENT. If you’re planning on buying a new construction home, ask your homebuilder if they have a program to help you sell your current home. If not, it’s time to choose an agent. Ask friends and family members for referrals and take…

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