If you’ve never sold a Richmond American home, you may not know about one of our greatest differentiators: design personalization. Where some builders may have a handful of carpet swatches and flooring tiles for buyers to browse, we have The Home Gallery™.

Located in a dozen cities across the states we serve, our Home Gallery™ design centers showcase hundreds of interior options, from flooring and cabinets to backsplashes, lighting, home technology, door hardware and more. Buyers who choose to build from the ground up will have the opportunity to work one on one with a design consultant to plan the interior details of their new home.

If your clients are weighing their homebuilder options, be sure to share this video! You may also be interested in our article, The Selling Power of Personalization.