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Homebuyer Events

Events & Specials

Give Your Holiday Home Sales a Boost

November 3, 2017
Holiday Home Event logo

There’s no denying it: it’s harder for agents to sell homes over the holidays. Between parties and extra errands, who has the time to house hunt? After travel and gift expenses, who has the money? To cut through some of those seasonal sales challenges—and make it worthwhile for buyers to make the time and budget the money for a new home purchase—we’ve launched a nationwide Holiday Home Event. For a limited time, homebuyers can sign up on our site for a free First-time Homebuyer Guide,…

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Events & Specials

Sell More Homes During Our Gold Star Event

August 10, 2017
Gold Star Home Event

Check out what’s on offer in your area through the end of August… A brand-new guide! Be among the first to get the new Mortgage Essentials Guide by HomeAmerican Mortgage Corporation. It’s packed with info and checklists to keep your clients’ financing on track from application to closing day.   Special offers! Clients need a little boost to get moving? We have closing cost assistance or other offers in the following markets. Select yours to find out what’s available (plus the associated terms and conditions).…

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Events & Specials

Using homebuilder incentives to make the sale

July 7, 2017

An often-overlooked benefit of selling new homes: special offers and events! They’re not always available, but when they are, homebuilder incentives can be a powerful motivation for house hunters on the fence about buying now. How can real estate agents find out about homebuilder incentives and events? At Richmond American, we tend to share special offers via social media and email, so it’s a good idea to connect with us so you’ll always be in the know. For example, we’re currently running a Make Your…

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Events & Specials

June Offers to Boost Your Summer Sales

June 5, 2017

If you’re selling new homes in any of the areas where we build, be sure to check out our Select Your Savings Event! Buyers who contract this month and finance through our affiliate, HomeAmerican Mortgage Corporation, may enjoy special incentives ranging from a refrigerator, washer/dryer or window coverings to closing cost assistance or Home Gallery™ upgrades.  Offers vary by market, so be sure to check out the details on our site. Put these savings to work for your summer sales goals. This may be just…

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Events & Specials

Convert Renters to Homebuyers this Season!

April 4, 2017
Amethyst model home in Aurora

They have the credit score. They have the down payment and income. They have the desire to put down roots. What’s keeping qualified renters from buying a home? They’re intimidated. Buying a home for the first time can be scary if you don’t know what to expect. There’s a lot of money involved, as well as a lot of paperwork, regulations and people—from the home inspector to the title agent to the loan processor. So, make it less intimidating! Reach out to commitment-shy prospects with…

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Events & Specials

Real Estate Agent Outreach: Orlando

March 28, 2017

Are you following us yet on Twitter or Facebook? If not, you might be missing out on some exciting events for real estate agents—especially in Orlando! Here’s just a glimpse at the fun (and rewarding) ways we’ve reached out to brokers and their clients this spring. Greater Orlando Builder Association’s Realtor® Home Expo If you overlooked our table at this informative event, we’re sorry we missed you! But, you can still find a copy of our infographic giveaway here. Homebuying Q&A As a part of…

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Events & Specials

Motivate Homebuyers in March!

March 1, 2017
Take Ownership Event logo – motivate homebuyers in March

Are your buyers hesitant to make their move? If unanswered questions about building or financing a home are holding them back, let us help! During our Take Ownership Event in March, we’re helping to motivate homebuyers in three ways:   In many markets, we’re hosting homebuying Q&As. See what we’ve scheduled in your area, then bring your clients by! We’d love to give them the answers they need to move forward with confidence. If your region’s event has already passed, don’t worry! Our New Home…

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Events & Specials

Quick Commission (& Bonus Offer) in February

February 1, 2017

Did you know that Richmond American has specs that can close in Q1, and over a hundred of those are available now? With housing inventory tight across the country, real estate agents who sell new homes have a significant advantage over those who stick with resale. Select your sales turf on the map below to view quick move-in opportunities near you. You may even find there’s a bonus sales commission opportunity in your area! Closing dates are subject to change and cannot be guaranteed. Homebuyers…

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Events & Specials

Why Clients Should Buy a New Home—Now!

January 3, 2017
Loan Officer

During our January homebuyer event, we’re highlighting many of the reasons buying a new home is a great way to start the new year! Here’s the scoop for our friends in real estate:   Loan limits have increased. Your clients may have more buying power than they realize if they received mortgage preapproval before the 2017 loan limit changes kicked in. The difference could be several thousand dollars, depending on your location, so it’s in their best interest to check. FHA and conventional mortgage loan…

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Events & Specials

November is Buyer’s Advantage Month!

November 1, 2016
time to buy a house homebuyer guide

Fall’s typically tight inventory can make it hard for your buyers to find the home they’re looking for. Give them the edge they need to find and move on the home they want in 2016 with our new guide, Homebuying in a Competitive Market! Sign up here to download your copy. Then, visit a Sales Center to check out all the ways you can motivate your clients to buy new this month—from personalized home options and community-specific special offers to energy-efficient features and our limited home…

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