Uprooting is a big step for homeowners. Luckily, there are specific ways to help relocation homebuyers. Some of our favorite ideas include: Focus on schools. School ratings are important to not only families with children, but to all buyers thanks to their impact on resale…
Whether you’re helping your clients prepare for a photo shoot or your next showing, we hope you’ll find this home staging tips infographic handy! Feel free to share it with your sellers to help them set you up for success. Be sure to also check…
If you’re not following Homeward™, our blog for homebuyers, you might have missed these great stories to share with your clients. Feel free to link them on Facebook, Twitter, LinkedIn, Pinterest or your blog—anywhere you need to bulk up your real estate content. Don’t forget…
When preparing for a home sale, you’ll always get the best results by hiring a seasoned professional to take your real estate photographs. If you’re passionate about taking photographs yourself, these tips are a great starting point for taking high-quality real estate photos. For more…
New Year’s is a perfect time to evaluate our goals. Here are tangible ways to prepare for helping your clients (and your business) in the coming year. Especially if you work in a tight housing market, new construction can be a crucial component of your…
Pinterest may seem like low-hanging fruit in your social media marketing plan. It’s photography-driven, text-minimal, evergreen, appealing to a major homebuying demographic, great for driving website traffic, easy to use and—best of all—free, except for the time you invest in it and any money you spend boosting pins.Using Pinterest to its best advantage, however, means more than just posting your MLS listings…
Shopping foreclosure and short-sale homes can be a frustrating experience. The homes may be in poor condition and clients could lose excitement in the buying process. Here are five reasons to consider showing new homes, even if you specialize in lender-owned resale properties. Your…
Have you been keeping an eye on Homeward, our blog for homebuyers, home sellers and happy homeowners? If not, here are a few recent articles you may want to share with your clients: 4 things a real estate agent can do for you (other than…
Drone photography has already made a huge impact on real estate marketing, and now that the FAA has finally released guidelines for commercial drone use, the aerial photography market is poised to take off. What is drone photography? A drone is a small Unmanned Aircraft…
Selling new homes has its challenges, but it also has advantages that resale can’t match—benefits you can leverage to earn more referrals and repeat business. Touring model homes is a worry-free experience. Unlike an occupied resale home, a model home always has its best foot…
Enter your email to be notified of new Richmond American communities, events & more.