Category: Tips & tools
Need to explain the basics about financing? Want tips on creating competitive listings? We cover real estate tips from A to Z.
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Sneak a Peek at Our Design Center Experience
Read more: Sneak a Peek at Our Design Center ExperienceIf you’ve never sold a Richmond American home, you may not know about one of our greatest differentiators: design personalization. Where some builders may have a handful of carpet swatches and flooring tiles for buyers to browse, we have The Home Gallery™. Located in a dozen cities across the states we serve, our Home Gallery™…
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Real Estate Stories to Share this Spring
Read more: Real Estate Stories to Share this SpringQ1 is done! Are you ready for a fast and furious Q2? Since you’ll be spending all your time showing homes and making calls, we’ve gathered some stories for you from our homebuyer blog, Homeward™. Schedule them into your social media calendar over the next few weeks to keep content flowing to your followers without…
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Free Real Estate Photography Guide
Read more: Free Real Estate Photography GuideIt’s hard to overstate the importance of good real estate photography. Good listing photos can mean the difference between a quick and profitable home sale and months of inactivity. That’s why it’s important to leave the photos to the professionals whenever possible. That being said… We love real estate photography, and we couldn’t resist sharing…
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A Builder’s Letter to Real Estate Agents
Read more: A Builder’s Letter to Real Estate AgentsWhen a customer walks into one of our sales centers with a real estate agent, it makes our heart happy! Not only do we know that the homebuyer will generally be more informed, but we’re confident that the agent will help the process go more smoothly for everyone. Since Valentine’s Day is approaching, we thought…
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Online Resources for Real Estate Agents
Read more: Online Resources for Real Estate AgentsHave you seen our brand-new website design? The new-and-improved RichmondAmerican.com is just one of a range of online resources we’ve developed that real estate agents can use to succeed in new home sales. A new site and a new Agent Hub! It’s easy to spot all the ways we’ve enhanced our site’s usability for homebuyers,…
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2018 VA Home Loan Limits
Read more: 2018 VA Home Loan LimitsDid you know that 2018 VA loan limits for 100% financing will increase across thousands of counties? For military buyers, that could mean their borrowing power will get a boost—potentially by thousands of dollars! Learn more about this popular loan option on the U.S. Department of Veterans Affairs’ website, then check out the new limits…
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2018 Conventional Loan Limit Changes
Read more: 2018 Conventional Loan Limit ChangesFannie Mae and Freddie Mac’s 2018 loan limits may put more buying power in your clients’ hands! The base loan limits increased by 6.8%, setting the new limit at $453,100 in most parts of the country, with up to a maximum of $679,650 in high-cost areas. In many of the counties where we build, that…
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5 Articles to Fortify Your Fall Marketing
Read more: 5 Articles to Fortify Your Fall MarketingAs fall sales head toward the winter slump, you may find yourself looking for ways to make a few more sales and stay on your lead list’s radar through the holidays. One great method is to share helpful real estate stories through your email program, on your blog or via social media. Below are just…
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How to Help a “Boomerang Buyer”
Read more: How to Help a “Boomerang Buyer”It’s 2017, and that means many Americans who were hardest hit by the Great Recession have had time to reestablish their credit and may be thinking about owning a home again. These boomerang buyers—former homeowners looking to reenter the market after having been sidelined by foreclosure or bankruptcy—can be a great demographic for expanding your…
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Home Tour Tip: Entertain the Kids!
Read more: Home Tour Tip: Entertain the Kids!If your clients ever have trouble entertaining young children during a model home tour, here’s your chance to be their hero! Bring along a few home-themed coloring sheets and crayons or colored pencils and ask them how they would decorate their dream home. The prospect of moving may seem intimidating for little ones, so this is…