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Marketing Materials

Tips & Tools

Prepare Your Buyers for a Seller’s Market

April 27, 2017
Homebuying in a Competitive Market Guide

Your clients (especially first-time buyers) may not be prepared for the fast-paced, competitive nature of buying a home in a seller’s market. Fortunately, we’ve got a new guide for that! Homebuying in a Competitive Market is free to download and includes tips to help buyers: Get ready to act quickly Optimize their home search Boost an offer on a resale home And more Share it with your clients today or get your own copy and use it as a refresher! You may find that it’s…

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Tips & Tools

Headshot “How to” for Realtors®

September 27, 2016
Camera lens

Whether you’re a new real estate agent ready to sit for your first professional headshot or a seasoned veteran who just needs an update, here are a few do’s and don’ts to consider before getting in front of the lens.   DO Hire a professional photographer. Your marketing materials are worth the investment. Listen to your photographer and follow his/her directions. Look at the camera. Eye contact is engaging and builds trust. Relax and act natural. Stiff poses and overly bright smiles make you less…

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