Category: Tips & tools
Need to explain the basics about financing? Want tips on creating competitive listings? We cover real estate tips from A to Z.
Mortgage Cheat Sheet for Realtors®
Read more: Mortgage Cheat Sheet for Realtors®Clients shopping their mortgage options? Share our helpful infographic! This simplified starting point may clue them into a financing avenue they’ve overlooked—potentially boosting their buying power. Select each section of the infographic to read more about FHA loans, conventional or Jumbo loans, USDA loans or VA loans. Ultimately, the best resource for loan information is…
7 Homebuying Myths Your Clients May Believe
Read more: 7 Homebuying Myths Your Clients May BelieveWhether you’re reaching out to renters, reassuring first-time homebuyers or giving repeat buyers a refresher on home financing, you may run into some of the following misconceptions. We’ve written a few articles to help you fight back with mortgage facts.
7 Real Estate Stories to Share with Your Clients
Read more: 7 Real Estate Stories to Share with Your ClientsStruggling to keep your social platforms current during the busy selling season? Look to our homebuyer blog, Homeward™, for fresh content to share with your clients! Here are just a few of our latest stories: Student Debt and Buying a Home Student debt is a hot topic these days, and little wonder: approximately 44.7 million…
Are There Still Tax Benefits from Homeownership?
Read more: Are There Still Tax Benefits from Homeownership?Recent changes to federal tax codes may have your clients wondering if they’ll still see tax benefits from homeownership. We’ve rounded up some fast facts and industry opinions to help keep you in the know. The bottom line… Tax advantages, real and perceived, may not be as persuasive to homebuyers now as they have been…
Sales Tools You’ll Find at Our Sales Centers
Read more: Sales Tools You’ll Find at Our Sales CentersOne of the perks of selling new homes is the array of professionally designed marketing materials at your fingertips. Just stop by a Richmond American sales center and chat with the on-site sales associates about the many ways we can support your sales goals. Some example sales tools may include: Richmond American pocket folder: Clients…
2019 Closing Gift Guide
Read more: 2019 Closing Gift GuideLooking for some fresh ideas for closing gifts? We’ve done some footwork for you! This year we’ve focused on gifts that help clients explore and appreciate the new neighborhood they’ll call home—all thanks to your guidance. A taste of local flavor! From farmer’s markets to local Mom-and-Pop stores, interest in supporting local businesses has been…
10 Tips for Cold-weather Home Showings
Read more: 10 Tips for Cold-weather Home ShowingsThe fall/winter selling season has its challenges: lower housing inventory, shorter days, inclement weather, fewer buyers and curb appeal that’s not at its most appealing—just to name a few. However, it does have some advantages, such as motivated buyers and sellers, potentially faster loan processing and less competition for moving companies, appraisers and other move-related…
Your Clients’ Pets & You
Read more: Your Clients’ Pets & YouHave you noticed that pets are playing a much bigger role in today’s housing market than they have in the past? You’re not alone. “[A 2017 SunTrust Mortgage survey] asked recent home buyers why they were buying their first home and their dog was the third most commonly cited reason, coming above children and marriage. Only…
Happy Homebuyers? We’d Love to See Them!
Read more: Happy Homebuyers? We’d Love to See Them!Did you know that we regularly feature happy homebuyers on Facebook and Twitter, and on our homebuyer blog? If you have clients with a great Richmond American homebuying experience to share, let us know! Posts like these are a great way for buyers to celebrate their big day, and they give you some great content…
New Explainer: The Mortgage Process
Read more: New Explainer: The Mortgage ProcessHave clients with mortgage questions? Share our new infographic! It gives a very simple overview of the mortgage process from start to finish and—if your buyers want to dive deeper—a link to get our Mortgage Quick-reference Guide. Knowing what they’ll need to have on hand when they apply and throughout the processing of their loan…
